About Us
Our Story
123-Tri Club has been founded on a ‘Club’ model by Head Coach – Dr Paul Denton. Paul has a competitive athlete and sporting background of 45 years, with 30 years participation in Triathlon. Starting as a strong competitive swimmer and cyclist, prior to moving onto Triathlon, Paul balanced these at University with national level water polo and diving success, together with active coaching and sports physiology, designing experiments for GBR Cycling amongst other technology research.
Expert Accredited Triathlon Coaching in Exeter and Devon
After a more recent focus on swimming, Paul returned to Triathlon as a British Triathlon Level 2 Diploma (Personal) Coach, Accredited TrainingPeaks practitioner and GBR Age Group Athlete, with an enduring passion to support others to achieve their own high performance goals and race ambitions. In addition to his coaching role, Paul still manages to compete in multisport and endurance challenges from World and European Championships through to Open Water Swimming, Ironman and Ultra Running Events.
We are driven by your ambitions
Based upon 30 years of coaching and teaching experience, our personalised sports fitness approach is built on a foundation of pride, passion, and proven results. We specialise in one-to-one coaching and endurance event training, helping individuals achieve their peak physical potential through tailored support and expert guidance. Whether you’re preparing for a triathlon, 5K park run, cycling race, open water swimming adventure or simply striving to reach new personal fitness goals, we offer a bespoke training experience that adapts to your unique needs, abilities, and ambitions.
Our dedicated approach combines deep expertise with cutting-edge methodologies, ensuring every session is purposeful, effective, and motivating. We believe in building strong coach-athlete relationships that foster trust, accountability, and long-term success. From performance testing and goal setting to technique refinement and recovery planning, every aspect of your journey is meticulously supported.
We take immense pride in delivering results that go beyond the physical – empowering you mentally and emotionally to push boundaries and unlock your full potential. Our legacy of success is reflected in the countless individuals who have exceeded their limits under our guidance. Whether you’re a seasoned competitor or new to endurance sports, we’re here to coach, support, and inspire every step of the way.
Consistency
Consistency is our number one value because regular effort, regardless of training hours, leads to improvement. We provide tailored, manageable training and maintain a consistent, unbiased approach to every athlete, valuing all performances equally.
Enjoyment
Enjoy the sport you love, and love the way you race it. To improve physically, enjoying the journey is essential – that’s why we always aim to make training fun, helping you embrace the process as much as the performance.
Partnership
Strong partnerships between athlete, coach, and support providers, create a unified team focused on shared goals and long-term development. Our long standing partner relationships and trust within these are key to unlocking an athlete’s full potential.